Customers’ Satisfaction Level On-line Marketing Platform: Using Ruten Online Auction Site as an Example
碩士 === 亞洲大學 === 資訊工程學系碩士在職專班 === 103 === This research explores the customer satisfaction, customer loyalty and the quality of website service. This paper selected the Ruten website as the sample, through hanging out the questionnaires, this research does analysis of 615 valid samples, and this pape...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/v72t6d |