Research on the camping experiential marketing, experience the quality and satisfaction〜for example Zeng Wen Youth Activity Center

碩士 === 亞洲大學 === 休閒與遊憩管理學系碩士在職專班 === 103 === In this study, Zeng Wen Youth Center experience camping in the marketing aspect of the interaction terms of quality and experience and satisfaction of tourists. By analysis of the survey questionnaires issued a total 500. Recovered 383 valid questionnaires...

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Bibliographic Details
Main Authors: Kuduvia‧Lavausu, 古都米亞‧拉法烏斯
Other Authors: Chen, Chao-Chien
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/rgs273