The Relationships among investor education, investor expertise and customer loyalty
碩士 === 淡江大學 === 企業管理學系碩士在職專班 === 103 === Financial instruments have become indispensable in the field of investment. However, due to the intangibility, complexity and professionalism of financial instruments, the customer perceived risks are high when investing in them. Therefore, investor educa...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/53ps8z |