Examining the Influence of Emotional Intelligence on Customer Loyalty:The Mediating Role of Customer Satisfaction

碩士 === 淡江大學 === 企業管理學系碩士在職專班 === 103 === Facing the fierce competition, management of financial institutions has to help service employees make use of their own emotional intelligence when facing a variety of customers so as to improve customer satisfaction and then enhance customer loyalty. The pu...

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Bibliographic Details
Main Authors: Mei-Ju Chen, 陳美如
Other Authors: Mei-Ling Wang 汪美伶
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/xd9jw4