Two Case Studies of 21st Century Commercial Theatre Companies: Singapore''s Dream Academy and Taiwan''s Story Works and Their Marketing Practices
碩士 === 國立臺北藝術大學 === 文創產業國際藝術碩士學位學程 === 103 === This paper is a case study of two distinct theatre companies and their marketing practices. The paper was written in the hopes that readers may gain some insights and knowledge about the Singapore and Taiwan market, as well as the marketing tools that t...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2015
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Online Access: | http://ndltd.ncl.edu.tw/handle/v722j6 |