The Research in Effects of Materialism, Vanity Trait, and Luxury Goods on Impulsive Purchase

碩士 === 台南應用科技大學 === 生活應用科學研究所 === 103 === Abstract Boutique has a conspicuous and exhibits the status of the owners. Personal success and comparisons each other are also judged by material accumulated. Those factors enhance personal vanity. Boutique features meet the needs of materialism and vanity...

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Bibliographic Details
Main Authors: Mei-Fei Chen, 陳美妃
Other Authors: Jiann-Wen Huang
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/96438346087731871526