A Study of the Impacts of Corporate Image and Service-oriented Organizational Citizenship Behavior on Customer Satisfaction
碩士 === 育達科技大學 === 企業管理所 === 103 === This study includes the corporate image, the service-oriented organizational citizenship behavior, and the development of the service quality as a leading indicator to discuss their impacts on the customer satisfaction. The author investigated and verified the mea...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/63675643639957397165 |