Using the Analytic Hierarchy Process to Establish a Tour Guide Selection and Evaluation Model
碩士 === 育達科技大學 === 休閒事業管理系碩士班 === 103 === This study aims to examine the criteria for the selection of tour guides, in order to help travel agencies in Taiwan selecting suitable tour guides with a more objective and consistent approach. A tour guide is the life and soul of an organized tour, as well...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2015
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Online Access: | http://ndltd.ncl.edu.tw/handle/70878925200966063960 |