The Study of Effects on Advertising Communication： A Case of LINE Free-download Sticker Sponsored by Enterprise
碩士 === 育達科技大學 === 行銷與流通管理所 === 103 === With the popularizing of smart phones and mobile network, the APPs are upsurging. Companies have invested an enormous amount of cost to publish their sponsored stickers for users to download. Even this new type of advertising is a growing trend quickly, if...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/08967071382851245604 |