A Study on the Relationship between Service Recovery and Customer Repurchase Intention-Brand Image and Perceived Fairness as Mediators.

碩士 === 元培醫事科技大學 === 企業管理研究所 === 103 === Service industry has contributed the economic growth significantly. Service includes tangible and intangible parts. During the process of service, production and consumption are inseparable. It is very likely that inconsistent service quality can affect consum...

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Bibliographic Details
Main Authors: Mei-Fen, Tai, 戴梅芬
Other Authors: Dr. Shu-Fang Lin
Format: Others
Language:zh-TW
Online Access:http://ndltd.ncl.edu.tw/handle/27u8u3