The analysis of purchase intention of participants of League of Legends online game
碩士 === 元智大學 === 管理碩士在職專班 === 103 === There are several types of item in online-shop of online game. People who have different character or background may affect their purchase intention to choose different items, and also the amount of cost. In recent years, the electronic game is getting more popul...
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| Format: | Others |
| Language: | zh-TW |
| Online Access: | http://ndltd.ncl.edu.tw/handle/01560689845240731061 |