Advertising Value and Consumer Attitudes toward Streaming Video Advertisements
碩士 === 元智大學 === 資訊傳播學系 === 103 === As the evolution of Internet technology and digital convergence, people get more options for advertising methods, from traditional media such as newspapers, magazines, radios, and televisions to Internet, digital, and social media. While smartphones and other mobil...
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| Format: | Others |
| Language: | zh-TW |
| Online Access: | http://ndltd.ncl.edu.tw/handle/22qvhq |