The Influence of Souvenir Authenticity Perceptions on Shopping Value and Satisfaction - A Study of Airport Souvenir Avenue
碩士 === 中華科技大學 === 航空運輸研究所在職專班 === 104 === Authenticity is an important factor to attract consumers, influence consumer choice to do shopping needs, so consumers souvenir choice will be more cautious, demand for authenticity and adherence are increasing. Travelling to adestination, tourists often...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/yxg99m |