The Relationship Among Conformity Behavior of Blogger, Regulatory Focus and Purchase Intention
碩士 === 中華大學 === 企業管理學系 === 104 === This study will take food blog and its readers as research subject and will design an experiment to approach the answer of our question. Firstly, the respondents will read a scenario before starting a questionnaire. ［2(prevention focus and regulatory focus)*2(recei...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/jyr95x |