Marketing Strategies for Vietnam to Attract Tourists from Taiwan

碩士 === 中原大學 === 國際商學碩士學位學程 === 104 === This study aims to investigate about the satisfaction of Taiwanese tourists arriving Vietnam and image of destination attracting Taiwanese tourists to Vietnam and also find out the existing problems of Vietnam tourism and make recommendation to the Vietnam gove...

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Bibliographic Details
Main Authors: PHAM THI MINH NGUYET, 范氏明月
Other Authors: Cheng-Wen Lee
Format: Others
Language:en_US
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/27c39z