The Influence of Herd Behavior on Sales Volume and Inventory in Online Shopping
碩士 === 中原大學 === 國際經營與貿易研究所 === 104 === The Internet has developed into a vast global market place for the exchange of goods and services. Online herd behavior occurs when people follow others on the Internet. This study aims to investigate the influence of herd behavior on sales volume and inventor...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2016
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Online Access: | http://ndltd.ncl.edu.tw/handle/f4a4nx |