A Study on Consumer’s Key Factor in Choosing Yellow Class Motorcycle
碩士 === 健行科技大學 === 工業工程與管理系 === 104 === This study examines the key factors which affect Consumers'' Purchase Decision on Yellow Class Motorcycle. We apply the Kano Model and the Refined Kano Model to investigate the quality attributes to Yellow Class Motorcycle. Questionnaire for t...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/11804143604960678974 |