Product harm crisis management: the impact of corporate social responsibility and service recovery on corporate image-in case of poisoned oil
碩士 === 健行科技大學 === 企業管理系碩士班 === 104 === The study aims at analyzingproduct harm crisis management: the impact of corporate social responsibility(CSR) and service recovery(SR) on corporate image-in case of poisoned oil. In this study, the survey contains of 450 questionnaires including 418 valid quest...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/x6c9w9 |