A Study on the Relationship Between Brand Logo Position and Purchase Intention–Using Gender as a Moderator

碩士 === 大葉大學 === 企業管理學系碩士班 === 104 === In the past history, with high power, status of people with higher social image in contemporary society. For example: the Vatican, the Gothic architecture, the Egyptian pyramids, skyscrapers have declared high powerful effect. In addition to height used to highl...

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Bibliographic Details
Main Authors: MIN,CHIEH,WU, 吳民傑
Other Authors: Kun-Chung Cheng
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/9eu3pj