The Relationships among Servicescape, Customer Experience, and Customer Satisfaction: The moderating role of Customer Involvement

碩士 === 大葉大學 === 管理學院碩士在職專班 === 104 === Customer experience is defined as a customer’s total reactions which include interpretation, perception, emotions, feelings, and actions of his/her total interactions with the specific object. Although customer experience is theoretically latent in consumer res...

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Bibliographic Details
Main Authors: KE,KO,CHING-HSIANG, 柯景翔
Other Authors: CHENG,KUN-CHUNG
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/stg3v5