The Relationships among Servicescape, Customer Experience, and Customer Satisfaction: The moderating role of Customer Involvement
碩士 === 大葉大學 === 管理學院碩士在職專班 === 104 === Customer experience is defined as a customer’s total reactions which include interpretation, perception, emotions, feelings, and actions of his/her total interactions with the specific object. Although customer experience is theoretically latent in consumer res...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2016
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Online Access: | http://ndltd.ncl.edu.tw/handle/stg3v5 |