Applying Importance-Performace Analysis to Improve External Marketing Strategy of Public Junior High School
碩士 === 大葉大學 === 管理學院碩士在職專班 === 104 === This study aims to examine a case about public junior high school parents’ cognition and expectation to school external marketing strategies in Taoyuan and to find out the differences in the degree of importance and performance. The study focuses on parents by...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/93tt4s |