A Study on Industry Strategy of Traditional Chinese Medicine
碩士 === 逢甲大學 === 科技管理研究所 === 104 === The Traditional Chinese Medicine (TCM) industry is within a dynamic environment. The TCM companies strive to use the competitive strategies to sustain the market value. Owing to the characteristics of long research and development cycles and high risk, TCM occupie...
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Format: | Others |
Language: | zh-TW |
Published: |
2015
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Online Access: | http://ndltd.ncl.edu.tw/handle/39254262103985507003 |