Factors Influencing Consumer Adoption of Innovations in Taiwan: A Case Study of Uber
碩士 === 逢甲大學 === 國際經營管理碩士學位學程 === 104 === Conventional industries are constantly being challenged by the innovative and technology-driven shared economy wave around the globe, and the Taiwan taxi industry is no different. Uber utilizes smart phone mobile application to provide on demand taxi service...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2016
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Online Access: | http://ndltd.ncl.edu.tw/handle/73qd36 |