Factors Influencing Consumer Adoption of Innovations in Taiwan: A Case Study of Uber

碩士 === 逢甲大學 === 國際經營管理碩士學位學程 === 104 === Conventional industries are constantly being challenged by the innovative and technology-driven shared economy wave around the globe, and the Taiwan taxi industry is no different. Uber utilizes smart phone mobile application to provide on demand taxi service...

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Bibliographic Details
Main Authors: Siu Hang Wong, 黃紹衡
Other Authors: 黃禮林
Format: Others
Language:en_US
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/73qd36