Taking Service-Profit Chain to provide Business Competitiveness. A case study on C company

碩士 === 逢甲大學 === 經營管理碩士在職專班 === 104 === This study is based on the thery of Heskett, Jones, Loveman, Sasser and Schlesinger (1994), discussing the relationship between SPC and firm competitiveness. We take C company, a supplier in semiconductor industry, for exemple,With the fierce competition with i...

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Bibliographic Details
Main Author: 林鼎芫
Other Authors: 何晉瑋
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/88kwgc