The Strategy of servitization in Manufacturing Firms and Brand development : A Case Study of F Company

碩士 === 逢甲大學 === 全球運籌經營管理產業碩士專班 === 104 === In this global competitive and customer-oriented trend, manufacturing industry becomes more mature. Besides, enterprises devote their best effort to adjust the operation and business strategy to achieve the business sustainability as the main goal. The ma...

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Bibliographic Details
Main Authors: HUI-JU CHEN, 陳惠如
Other Authors: 劉翁昆
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/z98d6q