Excellent Homestay Engages in Marketing Strategy –Let' s Take Hualien Area for Example

碩士 === 佛光大學 === 傳播學系 === 104 === Since the government implemented the tourism policy and loosened restrictions on Chinese mainland tourists into Taiwan, new hotels and B&Bs have been springing up in every tourist hot spot, especially in Hualien. There were 1,177 legitimate B&Bs, a total of 4...

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Bibliographic Details
Main Authors: Hsu Tse-Yu Lin, 林徐則鈾
Other Authors: 林佳欣
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/m46fk7