The Advertising and Brand of Country-of-Origin of Cosmetics and Skincare Productson Purchase Intention

碩士 === 輔仁大學 === 金融與國際企業學系金融碩士在職專班 === 104 === In the globalization era and the high economic growth, people's income and enhance the pursuit of a better quality of life, people are buying items no longer confined to daily necessities, luxuries of life become a high demand on the market, of wh...

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Bibliographic Details
Main Authors: WU,YI-PIN, 吳怡頻
Other Authors: Tsai ,Wei-Pen
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/79125745210432663287