The Effect of Resource-based in Strategic Alliances on Consumer’s Perception of Cool Feeling Fiber

碩士 === 輔仁大學 === 織品服裝學系碩士在職專班 === 104 === Environmental changing and development of technology induce the lifestyle transform. In summer of 2012, consumers could buy the cool feeling clothing in convenience stores so that the life experience was enhanced. The efficacy of functional textiles is de...

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Bibliographic Details
Main Authors: CHENG, HSIAO-WEN, 鄭筱雯
Other Authors: LIAW, GOU-FONG
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/29931393353795724558