The Influence of Institutional-Based Trust, Customer Perceived Value on the Sharing Economy Service Continuance Adoption Intention :An Empirical Investigation of Uber
碩士 === 國立高雄應用科技大學 === 資訊管理研究所碩士班 === 104 === This study is based on the research of Pavlou & Gefen (2004) to discuss the influence of institution-based trsut (IBT) mechanisms, customers’ trust on service providers, customer perceived value and continuance adoption intention. The sample of this s...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/mh495g |