Factors Influencing Consumer Switching Intention of 4G Mobile Subscribers - A Perspective from Push-Pull-Mooring Model
碩士 === 國立高雄應用科技大學 === 企業管理系碩士在職專班 === 104 === With the increasingly sophisticated development of 4G communication networks, telecommunication providers in Taiwan are experiencing intense competition for the domestic market population of 23 million. Consequently, identifying the types of 4G users and...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2016
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Online Access: | http://ndltd.ncl.edu.tw/handle/9pe77z |