Study on the Relationship between Brand Image, Loyalty and Repurchase Willingness: An Example of htc Smartphone
碩士 === 國立高雄應用科技大學 === 財富與稅務管理系碩士在職專班 === 104 === With the progress of science and technology and under the influence of telecommunication trends, smartphones have now become a widely used consumer product. Smartphones have far surpassed traditional mobile phones in terms of functional diversity, res...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/xc9ebu |