The Study of Promotion Strategy, Service Quality,Perceived Value, and Purchase Intention- A case study of H-Company’s Customer

碩士 === 國立高雄應用科技大學 === 高階經營管理研究所碩士在職專班 === 104 === Because of the rapid economic growth and People for their own needs improvement to promote the vigorous development of the biotechnology industry;Convenience media information, making people pay more attention to the requirements for quality of life....

Full description

Bibliographic Details
Main Authors: LEE,YA-HUI, 李雅惠
Other Authors: CHEN,JUNG-FANG
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/4hh229