A study of the relationship between pop singer’s brand image and destination image
碩士 === 國立中興大學 === 行銷學系所 === 104 === Base on the diversification of travel product and the development of global economic system, the global tourism market was growing steadily. The proportion of young people traveling abroad was increasing. In addition, they also deeply affected by foreign popular c...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/09960509883376258711 |