A study of consumers'' preferences for milk labels
碩士 === 國立中興大學 === 應用經濟學系所 === 104 === The objective of this study is to investigate consumers’ preferences for brands and production labels of milk. The attributes of milk product, selected in this research, include brand, traceability label, organic label, animal welfare label ,and eco-friendly lab...
Main Authors: | , |
---|---|
Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2016
|
Online Access: | http://ndltd.ncl.edu.tw/handle/71076676219918141434 |