A Study On Multi-brands Marketing Strategies For Taiwan Bifido Foods Inc.

碩士 === 國立中興大學 === 高階經理人碩士在職專班 === 104 === Marketing, a well-known term in modern life, integrates all key elements and gains an effective marketing communication. Among the elements of marketing, the important element is brand which represents an image. A talking brand is one of the effective method...

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Bibliographic Details
Main Authors: Ling-I Huang, 黃齡儀
Other Authors: 林丙輝
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/05482764958404181010