苗栗客家大院品牌形象、行銷組合與重遊意願之相關研究
碩士 === 國立勤益科技大學 === 專案管理研究所 === 104 === In recent years, people have paid more attention to living quality, and have emphasized more on cultural tourism. Hakka culture is one of the important parts that government has actively reserved. “Hakka compound” is the primary and representative construction...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/48889253649977708292 |