Examining the effect of salience manipulations of ads on oculomotor capture
碩士 === 國立成功大學 === 心理學系認知科學碩士班 === 104 === The present study started from replicated previous debates about whether banner blindness was still a common phenomenon while user performing their tasks. In study 1, we further control those confounding variables in previous research to test whether partici...
Main Authors: | , |
---|---|
Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2015
|
Online Access: | http://ndltd.ncl.edu.tw/handle/47111210417406942763 |