Implementing Mass Customization in Bicycle Industry: A Case of a Taiwanese Firm
碩士 === 國立成功大學 === 國際企業研究所 === 104 === Under intense competition in cycling industry, it became more difficult for consumers to differentiate brands and products. High inventory costs and product obsolescence gradually became a risk for companies with production being heavily relied on forecasting. T...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/fds53a |