Relationships among Relationship Marketing, Perceived Value and Revisit Intention: The Case of Ten-Drum Cultural & Creative

碩士 === 國立成功大學 === 高階管理碩士在職專班(EMBA) === 104 === The aim of this study was to examine the relationships among relationship marketing, perceived value and revisit intention. In this study, the convenience sampling was used. A total of 300 questionnaires were distributed, 250 questionnaires were returne...

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Bibliographic Details
Main Authors: Yen-ChinWang, 王燕景
Other Authors: Meng-Feng Yen
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/ew49ru