Consumers' Risk Attitude and Price Discrimination
碩士 === 國立暨南國際大學 === 經濟學系 === 104 === This paper shows how a monopolistic firm uses menu pricing to practice price discrimination when consumers face demand uncertainty and are risk averse. To this end, this paper uses mean-variance utility form to define consumers’ expected utility, and look for t...
Main Authors: | LEE HSIU-CHUNG, 李秀中 |
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Other Authors: | ChIU HSIEN-HUNG |
Format: | Others |
Language: | zh-TW |
Published: |
2016
|
Online Access: | http://ndltd.ncl.edu.tw/handle/29994897026279325833 |
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