Applying the Venn Diagram Based Text-Mining and Eye-Tracking Technology to Advertising Recommendation
碩士 === 國立暨南國際大學 === 資訊管理學系 === 104 === While online advertising usually incorporates eye-catching images or pop-ups to attract user attention, it is less likely to mine data generated by user interaction with the system when browsing. This study attempts to utilize natural human reading behavior and...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2016
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Online Access: | http://ndltd.ncl.edu.tw/handle/30730996875982814103 |