Effectiveness of Advertising Local Shopping Center through Different Media, A Case Study from Taroko Mall

碩士 === 國立暨南國際大學 === 管理學院經營管理碩士學位學程碩士在職專班 === 104 === Advertisements are omnipresent. Recently, the advertising media improved every day. Different advertising media are suitable for different industries. Customer base is important to every industry and product. Making customers realize the informati...

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Bibliographic Details
Main Authors: Hsin-Hung Lai, 賴信宏
Other Authors: Shiuh-Sheng Yu
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/3ygcww