Industrial Restructuring under Experience Economy-A Case Study of Travel Ecommerce Platform, KKday

碩士 === 國立交通大學 === 企業管理碩士學程 === 104 === Abstract The Experience Economy was carried out by B. Joseph Pine II and James H. Gilmore (1998). They mention many real cases that the enterprises under the Experience Economy are value added. In Taiwan, most of the enterprises still provide services,instead o...

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Bibliographic Details
Main Authors: Lu, Wei Lin, 呂維苓
Other Authors: Huang, Shihping Kevin
Format: Others
Language:en_US
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/rc55a8