A Study of LINE TV Usage Based on the UTAUT2 Model and Digital Lifestyle Theory
碩士 === 國立交通大學 === 傳播研究所 === 104 === In early 2015, LINE, a communication software and social media company, announces that its goal is to creat a mobile portal of entertainment and life for users. At the same time, LINE launches “LINE TV”, a video streaming platform broadcasting Korean dramas, Tai...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2016
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Online Access: | http://ndltd.ncl.edu.tw/handle/56152213219793047564 |