Using Social Media Mining to Understand Public Opinion towards Destination Image
碩士 === 國立中央大學 === 企業管理學系 === 104 === In the middle of highly competitive tourism market, development of successful destination image is paramount towards memorable experience for visitors. This study aims to support tourism stakeholders from the service providers and national tourism by analyzing, a...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2016
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Online Access: | http://ndltd.ncl.edu.tw/handle/49611896054562439398 |