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碩士 === 國立中央大學 === 高階主管企管碩士班 === 104 === Due to shifts in economic structure and consumption patterns in recent years, customers have limited disposable income which therefore influences expenditures and savings. Companies must strive for change to attract customers and satisfy customers’ need. Taiwa...

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Bibliographic Details
Main Authors: Wen-Hsia Teng, 鄧文霞
Other Authors: none
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/41434699852595294687