Translation Problems and Strategies in International Commercial Advertisements

碩士 === 國立彰化師範大學 === 英語學系 === 104 === With the development of worldwide market economy and globalization, international advertisements have become more and more popular as well as important. They have become an indispensable part of corporations’ marketing strategies and are now of undeniable si...

Full description

Bibliographic Details
Main Authors: Yu-chin Hou, 侯玉琴
Other Authors: Lai, Ping-Yen
Format: Others
Language:en_US
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/46293662695361204360