The Study of the Influence among Perceived Value, Perceived Risk, Perceived Ease of Use, Attitude toward Using on Usage Intention--An Example of Third-Party Payment

碩士 === 南華大學 === 企業管理學系管理科學碩博士班 === 104 ===   With the vigorous development of e-commerce, the transactions of online shopping have been increasingly diversified. The rise of the third-party payment even has a significant influence on human beings. However, although the service of the third-party pay...

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Bibliographic Details
Main Authors: Yan-Ting Lai, 賴彥廷
Other Authors: Hsin-Kuang Chi
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/642nq2