Affect the Value and Purchase Intention of Historic Buildings Shops Impression on Consumers Perception--A Case of Huwei Hetong Ting
碩士 === 南華大學 === 文化創意事業管理學系文創行銷碩士班 === 104 === The purpose of this research is to underst and the consumer in Huwei Hetong Ting, Yunlin County Building for their shops impression,perceived value and purchase intention. This research used questionnaire which was analyze on the consumer in Huwei Heto...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/xna7g9 |