環保標章對環保商品購買意願影響之研究

碩士 === 國立高雄第一科技大學 === 運籌管理系企業管理碩士班 === 104 === When it comes to shopping, consumers in Taiwan concern not merely product quality, but also whether a product is eco-friendly or not with the improvement of living standards and the advocate of environmental activists for environmental protection. The g...

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Bibliographic Details
Main Authors: Jia-jing Su, 蘇家靚
Other Authors: Yi-Fen Liu
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/23705415569593125975